I was born and raised in Morganfield, Kentucky. I attended the University of Evansville (UE) where I was fortunate enough to study under the late Dr. Caroline Dow who was one of the most brilliant women I have ever met. I received a B.S. degree in advertising and public relations from UE in 1992.

I have worked so many different types of jobs it would bore you if I tried to list them. I think I have finally come to terms with the fact that I am a classic malcontent and don't work well for other people. Currently I own and operate a consignment shop called Bettye's Closet which was named for my late mother, Bettye R. Coffman. Learn more about that by checking out my favorite links.

I have published news and feature articles in numerous local and regional newspapers and magazines as well as an internationally-distributed magazine called "Magical Blend." My dream/goal/ambition is to one day have a novel accepted by a major publisher.

My passion is ...

Creating. I love to paint, but I'm much better at writing.

I know too much about ...

You can never know too much about anything.

My parents always told me ...

My mother told me to become famous before she got too old to look good in her dress. Sorry, Bette...

My childhood ambition ...

To become an author.

My favorite memory ...

Shopping with Bette.

Why I write ...

Sometimes I just HAVE to.

What I am reading/watching/listening to ...

Reading "Novel & Short Story Writer's Market" cover to cover. Watching nothing but the computer screen lately. Listening to silence at the moment.

My first job ...

D.J. at our local country music radio station, of all things!

My best moment ...

Professionally: publication in "Magical Blend" magazine. Personally: Hmmm...

My inspiration ...

Bettye Coffman. She was one smart, beautiful lady.

Business > Advertising Do-it-yourself advertising campaigns for small business owners

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Research, persistence and consistency are the three keys to effective do-it-yourself advertising for small business owners. With a combination of these three, a small business owner can become their own advertising agency and keep their business name and message in front of the public effectively.

Most small business owners operate on a shoestring budget, so there is a need for free or low-cost advertising options. That's where the research part of the equation comes into play. Be sure to set aside time to surf the net specifically for this purpose. Search for sites that offer free clas...

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