: About Me

After graduating Summa Cum Laude with a degree in International Business from Aquinas College in Grand Rapids, Michigan, Gail Gromaski went on to pursue a Fulbright Scholarship and hereby taught English in Austria for one year. Gail, having received certified German fluency from the Austrian Ministry for Education, later went on to work as a bilingual marketing assistant for a German-owned company in Cincinnati, Ohio, with responsibilities ranging from direct mail campaigns to exhibit management at some of the largest trade shows in the US industrial market.

In addition to trade show coordination and speaking German, Gail has a great love for writing and is currently working her way into the world of freelance. A native Michigander now living in Canada, Gail regularly updates a blog revealing somewhat unexpected cultural differences between Americans and Canadians.

Gail wishes to expand and share her writing knowledge and experience on Helium.com and hopes to make valuable contribution to the site's vast archive of articles.

My passion is ...

creating mutual understanding

I know too much about ...

reality shows

My parents always told me ...

to finish my plate

My childhood ambition ...

was to become the president of the United States

My favorite memory ...

is anything that has humbled me

Why I write ...

to organize my thoughts and to get people thinking

What I am reading/watching/listening to ...

is "The Audacity of Hope" by President Barak Obama

My first job ...

was being the nanny of three rambunctious children

My best moment ...

is when I cry tears of joy

My inspiration ...

good people who continuously try to improve themselves and others

Business > Trade Shows Trade show booth etiquette

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Companies can spend an infinite amount of money on trade show booth displays, but a luxurious display can only go so far in terms of generating sales. Your display may attract attendees to your booth, but does your booth staff attract attendees to your product? Competition among many trade show exhibiting companies can be fierce, so even the slightest faux pas in etiquette made by a member of your booth staff can cause a prospective customer to run to your competitors, possibly costing your company a lot of money in potential sales. Making sure your booth staff members abide by the followi...

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Writing:

• Marketplace Approved Writer
• Helium Charter Member