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About me - Andy Shen

Question: What is the single largest untapped source of fresh ideas?

Answer: Kids.

Andy Shen interviews kids aged 10-15, and then translates their insights and knowledge into helpful tips for adults.

Here's one way to think about this: A typical 3-year-old knows

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Autos > Driving & Safety Family road-trip preparation and safety
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Does the idea of a long family car trip stir visions of tranquility? Me neither. If you're like most parents, you become stressed when planning a long family journey. These worries are understandable, considering that road trips could lead to arguments, incidents, and accidents. On unfamiliar highways, far removed from the c... More..

Local Guides > Boston The best kid-friendly attractions in the city of Boston
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As a Boston-based children's writer and a father of two, I've learned first-hand about exploring Boston with kids. Yes, the Olde Towne can delight young families. The secret is to make your visit magical, selecting activities which are active, stimulating, and filled with hands-on fun. Here are five "mini-itineraries," each ... More..

Jobs & Careers > Professionalism How to avoid office gossip traps
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Rumors. Gossip. Speculation. Sure, every organization has a little water-cooler chit-chat; it's just basic human nature. But as a leader, you know it's best to ignore the endless stream of gossip, right? Think again. Unfounded speculation negatively impacts your bottom line. Therefore, savvy managers should understand the pi... More..

Style & Beauty > Personal Grooming Grooming tips for men
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Peering through the one-way mirror, I had hoped this group of guys would be different. Just maybe, after so many years of consumer research groups, today's set of six men would actually open up and discuss their innermost thoughts about haircare, skincare, shaving, and their overall grooming regimen. After all, the focus gro... More..

Business > Marketing How to put together a promotional campaign that works
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There are three types of promotional campaigns: successes, failures, and mysteries. Sadly, many campaigns fall in the "mystery" category; all too often, the manager is unsure if the promotion met its objectives. But don't despair. Successful promotions can be terrific. Promotional campaigns that are well-planned and well-exe... More..

Education > College Courses & Majors How to know if a business degree is the right choice for you
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Career planning can be like match-making: a good "fit" is one that works well in both directions. Therefore, when considering a degree in business, it's best when the student is well suited for business, and business is well suited for the student. The challenge: how to assess the suitability of a business career for oneself... More..

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