Global marketing presents a tremendous opportunity but is also a challenge. Most world trade either originates-or is purchased-in North America, Europe and the Middle East, and Japan and the Pacific Rim. To succeed in these markets, sales managers and sales teams need to understand how such factors as geography, culture, tec... More..
Before the Norman Conquest of 1066, Old English was the language spoken in various dialects in the several kingdoms of what is now England. It was a highly inflected language with a characteristically Germanic vocabulary. With the Normans came the imposition of Norman French for official business, for all educated and courtl... More..
Self-esteem comes from a sense of our own worth. It is based on true awareness of our strengths and weaknesses, combined with acceptance that human beings are, by nature, a mixture of such qualities. This self-awareness helps us to keep a balanced perspective about our achievements and failures in a self-nurturing way. If we... More..
In my window I frame a winter scene Of tonsured fields, shorn of their crops, Rolling down to the white-haired mountain range. Moribund, the branches of an ancient oak Are a filigree to filter the watery sun Flitting in and out of its cloud shroud. Only a keen-eyed kestrel swoops To wrench one last living thing From the icy ... More..
Last Tango in Tesco's Oh, the dancing of him. The whirling, spinning, dervishing, dizzying speed as our feet skim the floor. Breathless and giddy, we ebb back into our chairs and he, with old-fashioned courtesy, thanks me. I look across the table at Georgia. She stretches her mouth into a taut smile but her eyes are icy. Wha... More..
A new start, a new country, a new life. For people setting up business abroad or relocating for career or personal reasons, one of the main issues is that life will be different. It might be worse or better, but it will be different. Perhaps we dream of a less driven way of life, a more enjoyable climate, a healthier environ... More..
Shriek death's shrill beauty as you drop, keen for the kill, then soar kestrel, soar. More..
As communication is a two-way process good listening skills are essential for communicative success. It is a mistake to assume that listening is a passive process: we may hear what is said but listening involves understanding as well. In reality we can filter out messages we don't wish to hear and, equally, we can misunderst... More..
We learn our cultural preferences from our environment. They are not inherited. Our cultural make-up affects how we react to various stimuli and how we make judgements. One result of being immersed in our own culture is that we tend to view the actions of others from our own perspective. We project our culture and our cultur... More..
Toulouse, vibrant and full of contrasts, is the capital of the Midi-Pyrenees region and the fourth largest city in France. Here you find high-tech alongside mellow history; bustling streets and squares balanced by fountain-cooled peaceful gardens; the speed and roar of the traffic left behind as you stroll along the banks of... More..
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