: About Me

THE SITE
"Mommy Guide" aims to be the premier Web destination for women who are passionate about their role as mothers. Our users visit the site to discover new insights into parenthood and childhood, to connect with other mothers with similar interests and curiosities, and to share their pregnancy and parenting experiences.

OUR USERS
"Mommy Guide" users are passionate, active and knowledge seeking. They are family-oriented and often dote on their kids or their grandkids. They are on the site because they are dedicated to find the information and support they need during pregnancy and onward. They are excited about being parents. They are all women: whether stay-at-home mom's or business owners. Demographically speaking, they tend to be of average childbearing age (about 30) and to have average incomes.

OUR VOICE
Our editorial voice is straightforward, sensitive and engaging. Keep the articles brief and the prose style snappy, and feel free to inject a little humor and personality. Be open to many ideas. The narrow-minded and/or the disingenuous will be quickly rejected.

"Mommy Guide" is a pseudonym for our Marketplace publisher.

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