First we heard that the Internet would be the end of newspaper advertising. Then we heard that the I-Pod would make radio obsolete. Now, we constantly hear that Tivo and Digital Video Recorders (DVR's) will put an end to traditional television advertising. Though big changes are coming; the end is not here yet.When I read the... More..
As the Iowa Primary draws near it is time to analyze the Presidential Contenders and Pretenders. Looking at the Contenders from the Republican Party we find Rudy Giuliani leading the pack. Giuliani has proven to be a strong leader and taken on tough challenges throughout his career. The country generally knew of him before 9/... More..
Here is your daily news from around the world.Big Brother Caught Spying on Little Sister- Little Sister turns out to be NBC Dateline undercover pedophile sting. Chris Hanson reports...U.S. Invades Alaska- Local official points out, "We are part of the U.S. stupid."White House denies it had anything to do with oil.Mexican Army... More..
Unfortunately throughout history parents have sent their children to war. Sending our children into the unknown is not something we want but it is however a necessary duty to defend our way of life. Parents have been sending their children to war since our country was founded. America would not be the greatest creation in Dem... More..
Congress is a mess. President Bush's numbers maybe low but pale in comparison with Congress's. We the voter let one issue give power to a certain political party. This one issue has bogged down the entire Legislation.It was easy to see this debacle coming. We as a nation elected a Congress that was put in place because Americ... More..
Let me tell you about my America.My America is void of smear merchants. My opinion is my own. Not tainted by the hypocrisy that dominates every medium that greets us at every turn. Others pick sides then act like crazed fans supporting anything their side does. Whether right or wrong they push their agenda for they cannot com... More..
Producing an average television commercial is not a hard venture. Most average commercials are just thirty seconds of dry copy that sum up a business.How do you know if you have seen an average commercial or worse; made one? If the commercial contains phrases such as: "Your one stop shop," "Best Selection in Town," "Lowest Pr... More..
Advertising Campaigns need to be treated the same as raising a child. Most businesses expect their advertising to work overnight. They abandon their campaign before it reaches maturity.Success in advertising comes from steady development and persistence. We don't expect our children to be Major League Shortstops after one gam... More..
President Bush was faced with a no-win situation following 9/11. It was demanded by the majority that we respond to those who attacked us and those who supported them. Unlike other wars of the past our enemies were not defined by one country but one main region. In order to strike our enemies we needed a major base of operati... More..
Learning the art of advertising is like learning to hit a baseball. You either have the ability or you don't. It may take years to perfect your technique but the ability is there from the start.In baseball you need the motor skills to be able to hit a moving object. In advertising you need one thing: creativity. As with both,... More..
Kstone
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