Learning the art of advertising is like learning to hit a baseball. You either have the ability or you don't. It may take years to perfect your technique but the ability is there from the start. In baseball you need the motor skills to be able to hit a moving object. In advertising you need one thing: creativity. As with both, it will take time to hit full stride. There will be many strikeouts along the way but your underlying ability will press you to continue on until you succeed. Once you gain that first success everything will start falling into place. Advertising throws many curveball...
More..Kstone
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