Articles written by Freddy Rangkuti

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Freddy Rangkuti
www.fraimarketing.com

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Local Guides > Boston Bostonians: Should you buy or rent?: 3 of 7

If anyone's unsure whether or not to buy or rent? I would think the decision would come down to two things: (a) do they think there's going to be a property crash in the short term; and (b) how much money would they save by renting as opposed to buying? In regard to the property market in Boston, personally I see prices cras...
Business > Marketing Understanding the difference between niche marketing and mass marketing: 1 of 2

Niche marketing refers to a product or a service that accounts for a certain kind of specialty concerning an unmet customer need. On the other hand, mass marketing treats the market as a mass of individuals that are not connected. In niche marketing the company concentrates on small target market. The reason to do this is th...
Business > Marketing A guide to the best books on branding: 1 of 1

Tips and trick to choose the best book on branding is by reading summary which is usually located in the back cover of the book. Hereinafter quickly sees table of contents and reads contents of the book applies using speed reading or skimming method. Today, the discussion of brand which at most studied is about brand equity ...
Business > Finance & Insurance Tax aspects of C corporations: 3 of 4

There are some tax aspects of corporation should be study carefully, because the implementation of tax strategy can effect to optimally penetrate the market in order to catch every opportunity the company could find in some areas. The main hindrance in market penetration is the province inhabitants' simplicity of mindset in ...
Computers & Technology > Business & Office Software How to enhance your presentations with Microsoft PowerPoint: 12 of 14

Microsoft PowerPoint is a software program to enhance your presentation and to keep the audience focused on your subject. I am convinced that Microsoft PowerPoint can be used very effectively and be a real asset to give your presentation. But only if you understand the basic benefit of Microsoft PowerPoint in the first place...
Business > Marketing Understanding market driven strategy: 2 of 2

Everybody now, Market- Driven Strategy (MDS) is very essential in formulating business strategy. Here, the approach used is always market-oriented and customer-oriented. Next, understanding what do the customer do, understanding the customers behavior s and measuring the interaction among customers. Therefore, the main point...