: About Me

Customers! Love them or hate them! But as the life blood to fuelling an organisation's profits, we all need them. They are a curious breed though. They always want to squeeze the very most for the very least they'll have to pay. Whether it's in the form of price discounts, additional service or demands on your time. It's no surprise then that often customers are perceived as ruthless, selfish, demanding and disloyal. Here's a typical situation. You've done business with someone for several years and they've been good customers. You've given them exceptional service and you consider they ar...