Probably the only person born and raised in New Jersey who still lives here...
I love to write (for a living), act (for fun) and sing (I couldn't imagine a day going by without singing - Broadway tunes, contemporary Christian songs, standards, pop tunes, you name it!).
My passion is ...
writing
I know too much about ...
how to spot a bargain
My childhood ambition ...
to be a pop star
My favorite memory ...
birth of my kids
Why I write ...
it keeps me off the streets...and ebay
My first job ...
retail-cashier
My best moment ...
understanding that God loves me!
My inspiration ...
my mom
Creating a successful TV commercial is no easy task. While radio writers can narrow their message to reach a fairly specific audience - one of the pluses the radio format, TV commercial writers have to write specifically enough to reach the intended audience but broadly enough to entertain, or at least avoid turning off, the rest of the population watching the program in which the spot appears. Characteristics will be different depending on delivery of the spot. Is humor being used? An authoritative approach? Is this an endorsement or testimonial? Let's begin with humor. It can be a one-li...
More..T S Campbell
Member since: July 2007
Articles Written: 44
Writers Invited: 1