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The number one rule in selling is " you can only sell your product if it is needed or a necessity for the end user". Second is you have to know your products very well. Third, be true! Never lie about your product.
In order to close a sale, you have to specify to your customer that your product is what he needs. The very simple system is to question him of what particular product he is looking for, his answers will make you funnel his needs and you will know on the spot if you have such product to satisfy him. Be very attentive, write down if possible. Once you have answered his needs...
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