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About me - Charan Atreya

I am very passionate about helping small businesses grow. While I primarily work with technology firms, I also help manufacturing firms develop and execute export strategies. My focus areas are corporate strategy formulation and implementation, and marketing

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Business > Starting a Business So you want to start a company?
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"Running a business is like bringing up a baby." No doubt you may have heard this analogy. You really do not realize its significance until you have a baby AND have entrepreneurship experience. It has to be both as I am finding out. Our baby is less than a month old and we are overwhelmed. I remember going through the exact s... More..

Business > Small & Home Business Leadership mistakes made by small business owners
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Having worked with a number of small business leaders, I have noticed that they all commit some common mistakes. Here is my list of the top five mistakes they make:1. Attitude towards employees: Some leaders do not value employees at all. Employees are not treated with respect and their work not valued at all. Small business ... More..

Business > Leadership Strategies Intelligence can cause reluctance to think
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You are bright. You can look at a complex problem, cut through the clutter and reach a solution in no time. Your peers cannot do it quickly. Your superiors accept your solution. Everyone thinks it is the right solution. It may be, but it may also "not-be". But everyone follows it for lack of a better alternative. It is not th... More..

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