Articles written by Don Simkovich - Page 2

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About me - Don Simkovich

An entrepreneur-minded father of four adopted children and two guardians, I have worked during my career with non-profit organizations in writing and marketing. I've also recently worked in the for-profit world as a marketing consultant and content writer/project

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Relationships & Family > Marriage & Intimacy A couple's guide to boosting their marriage libido: 5 of 15
As my wife and I get ready to celebrate 20 years of marriage, I discovered simple but useful tips that brought our sexual life to a fantasy level I never could have imagined. I learned to initiate times alone, hold her hand in public, and patiently lead her in the sexual experience I desired.INITIATE TIMES ALONEI used to comp... More..
Business > Marketing Marketing your small business during the recession: 26 of 73
Marketing a small business well in a recession doesn't require much cash, but it does require managing people resources, using local outlets to contact target customers, and emphasizing unique benefits.People ResourcesIdentify key people who will speak favorably about your business to generate word-of-mouth results and reduce... More..
Business > Business (Other) The importance of failure: 14 of 37
I will never forget the moment: my name was called to recite what I had learned about folk hero Rip Van Winkle. I trembled because I didn't try to get ready until the last moment. At the age of 10, as a procrastinating Cub Scout, I walked in front of a crowded church basement auditorium on to the stage and took the paper bag ... More..
Relationships & Family > Dealing with Problem People Tips on dealing with difficult people: 12 of 30
I recently invested a weekend to upgrade and become an advanced referee in my local youth soccer league. During the training, while we discussed the laws of the game, we also discussed strategies dealing with challenging players and bellicose coaches! Then it struck me: I could apply the lessons of confidence and self-restrai... More..
Business > Entrepreneurship (Other) Stress associated with running a business: 4 of 10
Stress is associated with running a business at every phase of the business, or company, life cycle. The concerns start at inception when the idea for a business turns into reality. 1. Forming Stage: Legal Status The individual proprietor, newly formed partnership, or S Corporation must ensure compliance with state regulati... More..
Personal Finance > Financial Planning Financial success: Discover the keys to true wealth: 9 of 19
Do the day's money headlines make you think you'll never be able to gain wealth? A few quick headlines for the day: "stocks end flat", "how oil's surge to $90 will hurt", "why the dollar keeps dropping". I've seen more depressing headlines, especially the ones that ask "are we heading toward recession?" I believe many people ... More..
Society & Lifestyle > Personal Morals & Values Your definition of happiness: 79 of 159
Last year (2006), I had long stretches of days turning into weeks where I was unable to pick myself up emotionally. Depression, perhaps? We were going through enormous changes as a family which included the pregnancy of our 20-year-old daughter and welcoming a 19-year-old into our home as our 6th "child."In addition, tantrums... More..
Business > Web Marketing How to write effective web copy: 5 of 10
Keep in mind three general rules when trying to write effective web copy: #1 Readers scan web sites for information. Their eyes move quickly from headings to brief sentences. Visitors who reach web sites using search engines are moving quickly from one site to another seeking information tailored to their needs. Follow these... More..
Business > Marketing How to build a unique selling proposition: 1 of 2
Whether you work for a global corporation, a growing regional enterprise or you are the sole proprietor of a home-based business, you must help your potential customers answer one definitive question: why should they do business with you?The answer you provide to this question is what sets you apart from your competition. Thi... More..
Sports & Recreation > Hiking & Backpacking Favorite hikes in Idyllwild, California: 1 of 1
Escape the Los Angeles traffic and treat your family to mountain hikes in Idyllwild, California. There are hikes and overnight backpacking trips suitable for novice or experienced hikers from a mile high to nearly 10,000 feet. This close-knit arts community is a 2-hour drive from Los Angeles making it accessible for a day or ... More..