But it promised to melt the fat away! It really did! The ad said so! And so did all the smiling people in the ad's testimonials! So, why didn't that fat blocker work? Deceptive advertising. It's a tool used widely to...read more
by Zaf R.
Deceptive advertising goes beyond the normal "sales puff" that one would expect from any merchant hawking his wares. By some measure, consumers have come to accept that a little embellishment goes with the territory. But t...read more
by Tenebris
A few days ago I was woken up one morning - holiday morning! - by a telephone marketing pitch that initially sounded like nothing so much as a creditor call. It was not. That period of my life thankfully remains over. ...read more
by Kate Johns
From the allure and promises of sexy lingerie to free vacations in paradise, to becoming a millionaire overnight, deceptive advertising has been with us since the dawn of time. And it will be with us until the con-man brea...read more
by Stella Kaye
ADVERTISERS' DREAM I went to the dentist the other week and he gave me a mouthful of fillings. How can this be when I use Colgate toothpaste? My "Ring of confidence" has now well and truly slipped. You see, I used to be...read more
In this day and age, everyone wants their product to appear better than all the competition. It's a natural phenomenon, although deciding which advertisements give truthful information about products is getting harder and ...read more
by THE GROUCH
Lets face it. The majority of advertising is deceptive in some way or another. For example, your Big Mac never looks the same as the one in the picture does it? It's usually lopsided with its innards hanging out, but that ...read more
The Impact of Deceptive Advertising Deceptive advertising is a problem that affects the entire business community. Unfortunately, there are many unscrupulous people doing business in this world who would rather swindle...read more
by Ray Fauteux
Often people think of deceptive advertising in big ticket items that cost a ton of money. Actually, the more blatant examples of deceptive advertising can involve more common products. Like the hamburger for instance. H...read more
Deceptive advertising occurs more often than you would like to think. Truthfully, there is some sort of deception in every advertisement that you see. For example, did you ever notice that the people in gym equipment inf...read more
Beyond ethics: The impact of deceptive advertising Companies have one main concern when advertising. That is to make more sales. Dishonesty in advertising has become a common way to increase the bottom line of income ...read more
Beware the Hype Factor from Real Estate Sales Persons (The new' boom is not on us yet! Not even close. Be patient.) In reading the real estate section of my local paper today (San Diego Union-Tribune, Sunday Edition, M...read more
Deceptive advertising Lies are the cobble stones that form the broad road that leads to destruction. Many of the cobbles are gilded with fool's gold. Initially they attract the unwary who then later find out they've bee...read more
by Bob Schmidt
Above and beyond ethical considerations, deceptive advertising does a great dis-service to reputable merchants in several ways. The survival of many businesses depends upon day to day profitability, and some cannot wi...read more
by Drew Price
Deceptive, or misleading, advertising is a growing trend that plagues our society by providing misinformation regarding thier products. Consumers must learn to arm themselves against parasitic advertising agencies that wil...read more
Fool me once, shame on you. Fool me twice, shame on me. Deceptive advertising practices may pull the unwary customer into a store or office the first time or two, but over time many will become wise to the ploys. A busines...read more
by Sybil Sage
We can't go out tonight," I'm tempted to say to my husband on a daily basis. "They're going to be doing a story about a plant whose DNA may contain the key to curing cancer." While watching TV at the gym each morning, I'm ...read more
by Chris Con
Although ethics should always be the number one factor in human interactions, when it comes to money, other things come into play. Product and service marketing has reached a fever pitch, steadily increasing over the last...read more
by Will Kester
If you buy a vacuum sweeper because the advertising claims it will make cleaning easy and be the best thing that ever happened to you, you deserve to be disappointed. You also deserve to get your money back. Adverti...read more
by D. J. Poe
How many of us are familiar with the "bait and switch"? The concept is to advertise extremely inexpensive goods, but when you get to the store, the item has just run out. "But we have a similar item that costs just a bi...read more
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