Size doesn't matter when it comes to public relations. Whether you're working on a big or small campaign there are a few tips to keep in mind. Communication This is the key not only to a good working relationship with...read more
by Pete Willow
Media relations is a major part of PR. Get the media on your side and your reputation can soar. Successful media relations can depend simply on your ability to make friends with journalists. If, as a PR person, you targ...read more
Public relations can be the best thing for what you are promoting or it can be the nightmare that will follow you the rest of your days. There is a right way and a wrong way to do public relations. Dos Notify the m...read more
Do remember what you're there for: to be the public face of your company. Do then remember that what people see is the impression they'll get of the company. Do go on to reassure yourself that they will be relying on yo...read more
by Paul Bright
Public relations is the face of a business. How do you want your face to show? There are dos and don'ts to the business that may defy personal logic, at first, but can save a business from a disastrous appearance and give ...read more
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International Journalists' Network
The International Journalists' Network (IJNet) is the world's premier resource for the media assistance community. It...more