http://www.helium.com/knowledge/246284-how-decreasing-advertising-has-a-negative-impact-on-customer-perception.xml Helium.com > Advertising > How decreasing advertising has a negative impact on customer perception en-us Copyright Helium.com Fri, 19 Jun 2009 05:35:56 GMT Fri, 19 Jun 2009 05:35:56 GMT