How to use sales promotions and tracking to increase your profits 2 Articles

by Jimmy Priest

"Green doesn't always equal profit" and learning to split test your promotions is the most effective way to determine how and where to spend advertising dollars. On the most basic level promotions present themselves as eff...read more

by Nicholos Gene Poma B.S.

There are times when a company may find it necessary to increase revenues, or revive slumping sales. One tool at a company's disposal are promotional sales. This practice proves to be very effective at drawing new customer...read more