by Shaye Richardson

Created on: April 02, 2008   Last Updated: January 31, 2012

Success in affiliate marketing is not dependent on the marketing tactics that many hard core gurus will teach. Many affiliate marketers are making a very nice income on-line every day using free marketing techniques such as Network Marketing.

In the past, pushiness has been associated with network marketing, and for many people thoughts of MLM pop into their head. Thankfully today this is not the case. Today's on-line community has evolved allowing marketers from any background or skill to plug into this technique and start making money on-line. This is particularly true for today's affiliate marketer.

If done properly, network marketing can have a dramatic effect on your business's bottom line.

There are four facts every new marketer must know in order to become a marketing success.

1. Success or failure depends on the product you will be representing and how you represent yourself. Unfortunately no amount of study and research will make up for hands on business experience that can hone your ability to spot a profitable product from those that come and go, but this is not true of the latter. You are a powerful asset for your business and in the business networking arena it is both you and the product that people are attracted to. While studying market trends and consumer spending patterns help you to understand a particular industry, only actual sales experience or learning from those with that experience will provide you with a solid grounding for network marketing.

2. Never choose a product that is not backed by a guarantee. Consumers love a guarantee. Pick your Affiliate Company with care. Avoid all the hype. Instead, invest some time in systematic research and due diligence. If the company has been around for a while, you will have a great opportunity to track the company and its growth. Look for more than just testimonials on a website and where possible speak to the person you will be working with. Whilst in many case you will be an independent affiliate running an independent business, there is a business contact you will have to liaise with for support and training. If this person is not reliable and does not do what they say they well, then you need to ask yourself "Is this someone I want to do business with?" Your direct contact should be someone you can build a profitable relationship with.

3. Stay away from companies that are in the decline. You should also avoid anything that may appear odd or too good to be true. If you wouldn't buy it why should

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