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The term self-assertive is very misunderstood. Many people take it to mean pushy, bossy and generally uncaring of the feelings of others. In reality it is simply knowing your own worth and not selling yourself short, in relationships or business. When you really know yourself, you know what your goals are and how to get there. Others who lack that knowledge of themselves don't understand why they may fail while you succeed.
In relationships, being self-assertive will save a person from starting a relationship with someone who is totally unsuitable. Self-aware people will know what they want out of a relationship and are wise to connect only with others who are also very self-aware.
In business, of couse, being self-assertive with your skills and talents will more than likely attract the attention of the powers that be, furthering your career at a faster pace than one who just is a worker bee.
A truly self-aware person will not have be loud, brash or pushy. They have a quiet confidence that they exude, automatically attracting attention.

Learn more about this author, Pamela Mercier.
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