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The fact is that it is absolutely possible to make a living with a career in blogging. Well-known expert bloggers like Darren Rowse of ProBlogger.net and Yaro Starak of Entrepreneurs-Journey.com have had great success blogging, with some of these top bloggers making six figures a year.
Having said all of that, you also need to know that most bloggers fail to make blogging a career. If you are considering blogging as a career, there are three specific things that you need to do in order to be successful:
1) Be Patient. Successful blogging takes time. If you want to have a career in blogging, you have got to put in the time and energy needed to make your blog successful. Writing your blog posts is only a small portion of this endeavor. You need to spend time every day building channels of communication with other bloggers and other web sites. You need to spent time every day marketing your blog. You need to spend time every day looking at the various monetization options available to you. Beyond this, you have to realize that it takes many months for a blog to become successful, and that your blogging career will probably take as much as six months to a year to really get started.
2) Write good Content. Content is King. You've heard this a thousand times by now. Everybody tells you that the key to a successful blogging career is producing good content. The reason they tell you this is that it is TRUE. If you want to make blogging your career, you need to hone your writing skills so that you are really on top of your competition. Beyond this, you need to be creative in the way you approach content, and consider using unique methods, from video blogging to podcasting, to provide value to your readers. Without good content, all of the marketing in the world can't save your blog, or give you a career in blogging.
3) Choose the right monetization techniques. For most bloggers, Google AdSense isn't going to provide you with a full-time income. You need to have other forms of monetization, whether it is affiliate income, direct ad sales, or some other sort of monetization. The best forms of monetization are going to be those that are recursive - that pay you over and over again as time goes on. A good example of recursive income is selling an affiliate membership-type product that pays you a portion of the customer's membership fees every month, long after they have signed up.
While doing these three things won't guarantee you will be able to make a career from blogging, you can be certain that you won't make it as a blogger if you don't do them.
Learn more about this author, John W. Paulus.
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