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People are using sex to sell products, why? Simple answer cause it works! People in this country love to see sexy ads and half naked men/women. The fact that they are degrading women in the process only goes to show that they are to sensitive or have a very low self asteem.

If an advertisment has a naked woman in the picture, are you going to read the ad? I would say yes! This is why the ad is out their. They say "if you look like this you can have that." Making a woman feel like she must either lose wieght to get to look like the girl in the ad, or have some sort of surgery to make her self feel better.

In many ways i agree it is wrong. In my opinon a womans body should not be subjected to pain just cause she thinks that she needs to look prettier or more skinny. They should be happy with who they are inside and out. As we all know and hear about on the news, girls will go to extreme lengths to look like people they see all because some ad said she was to fat/ugly.

At the same time sexertising is nothing new. The voyeuristic portrayals of women as things not only to be looked at but also to be desired have always been used by some magazines in order to generate more sales. (for expample: Playboy, Penthouse and Hustler.) Due to advancements in technology, advertising is all over the place (for example: newspapers, magazines, billboards, pavements, sides of buses, radio, television, and on the Internet.) The power of advertising lies in its ability to persuade and influence people's behavior.

As such advertising should have some sort of ethical code they have to follow in order to produce respect toward a woman. Concidering the negitive affects on a woman from advertising sex would require focus on the entire advertising spectrum that degrades a woman this including the web.

Adveertising is a billion dollar a year industry. (For example: General Motors sells more sex films than that of hustler or playboy combined.) A womans sexuallity pated all over the web in demining ways makes it easy for these companies to premote sex in advertising and as such makes it again even more descriminating to a woman. However, making these comanies wealthy at the expense of a womans feelings.

Learn more about this author, Garret Dedrick.
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