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Tips for effective street teaming and music promotion

visibility, or where people stand around waiting (like bus stops, cinema lines, smoking areas, etc). Windows of shops are also a great place for effective flyering. Make a list of your top spots, and have designated street team members who claim a geography. Then you can easily have someone flyer for each show without asking them to run around all over town. This is great for out of town gigs, too!

3. Postcards. Offer postcards or other promo material for street teams to hand out at specific events: street fairs, concerts, and festivals are a great place to get the word out.

4. House parties. Borrow from the politicos, who often get folks to have house parties as fundraisers. Get street team members to host a house party where you can play at and network with fans. This is especially great for teenagers, who can't go to 21+ shows.

5. Jukeboxes. A lot of bars/taverns still have them. Have street team solicit your genre-friendly establishments and request to put your cd in or have it uploaded.

6. Find out who is a great writer among your fanbase, and have them submit reviews of your material, or post to blogs, websites, or myspace pages.

7. Ask everyone to use your song as a default on their myspace pages.

8. Wear your gear, post your stickers. Give them free tees, buttons, and stickers and your fans will be giving you free advertising.

9. Have folks network with local businesses where target markets might hang. Ask them to use your music as a default on their website, or have them play it in store (in exchange for a link, or a cd on the counter saying 'now playing'.) In return, you might give that business a link on your page, or a shout out at your next event.

10. Tap in to other media. Anyone making an indie film, youtube spot, or run the local high school video department. Get them to use your music!

Learn more about this author, E.D. Cameron.
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