by Lorelei Cohen

Created on: January 12, 2008   Last Updated: August 26, 2010

Innovative and creative, it was a newly developed search engine built and run on a technology that no other current search engine had, the ability to trace links backwards and then to analyze or categorize these "back links". This simple feature gave a little search engine known as "Backrub" a very real distinction from other search engines and its popularity grew rapidly because of this unique feature. The year was 1996 and the creators of this search engine were two young men, one was named Larry Page and the other was Sergey Brin, and that little search engine was soon to become known in almost every household worldwide as "Google"!

In 1998 Google would receive approximately 10,000 searches each day; by September of 1999 that number would rise to an amazing 3 million searches per day, and today Google has the dubious distinction of being the number one search engine on the Internet. No other search engine has come close to garnering the attention that Google receives.

So why do I cringe at the mere thought of using Google's undisputed top of the line technology? Well, it would involve the very reasons that made Google so famous in the first place, Google's ability to capture and categorize back links. The vast amount of totally unrelated and unnecessary gobbledygook that I pick up each time I enter a search item into that little Google search box drives me absolutely insane. I do not want to sift through 4.5 million responses to my query, most of which are nothing more than links, leading to other links, that are leading to yet other links, to a possible solution to my query. There may, in all actuality, only be 100,000 of those 4.5 million results that are a direct solution for what I am searching for. I get so tired of searching within my searches that I often just wind up setting my work to the side for the day, and pulling out the "micky" that I keep hidden in my desk draw for just such a frustrating occasion. Google, you are driving me to drink!

As I writer I use search engines just a little more than I like to, but to a degree which I am forced to if I am to develop good quality, well researched articles. So while producing this very article concerning Google, I was forced to research Google, on Google! I typed "search engine" into the little Google box that sits always waiting for me at the top right hand corner of my computer screeen, and low and behold, up popped 326,000,000 responses.

Yeah, I kinda figured that would take a little while to search

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