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Adults typically suffer 2-4 colds yearly, which means as a whole Americans suffer about 3 billion colds every year!

Given these facts, it becomes obvious that this 'common' ailment not only brings physical discomfort and temporary misery to those suffering from it, but also creates an unwelcome drain on the average household's budget stemming from missed workdays.

This is where the non-prescription Homeopathic cold medicine Zicam claims to offer a quick-fix remedy that differs from other medicines.

Zicam is an over-the-counter cold medicine touted to not only treat the symptoms but actually reduce the duration and severity of severe flu and cold symptoms if taken upon their earliest onset. According to its makers, clinical studies have shown that this remedy gets rid of colds three times faster than other regular over-the-counter cold medicines, reducing the duration by 75% when taken within 24 hours of the onset of symptoms. The active ingredient to which this fast acting relief is attributed is Zincum Gluconicum.

It is packaged to dispense through a nasal gel pump spray, a gel swab, chewable caps, melts or as an oral mist.

It is non habit-forming but temporary discomfort such as burning, stinging or increased nasal discharge may result when dispensed through the nose. It is labeled for use by children over the age of three years, but pregnant or lactating mothers are advised to consult physicians before using it to treat their cold. There is no known side effect of using Zicam in interaction with other medicines.

As an added advantage, Zicam Cold Remedy does not cause the usual drowsiness or grogginess often experienced after taking other cold relief products. Even though the lack of these side effects is a welcome feature, consumers should note that taking this medicine does pose a small risk of Anosmia, which is a loss of smell and taste. Zicam remains a popular cold remedy among consumers in the US market selling millions of packs every year

Zicam can be purchased in most retail stores and pharmacies and is on average priced at $10.99-11.99 per pack.

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