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Should credit card companies be targeting college students?

Results so far:

No
80% 826 votes Total: 1037 votes
Yes
20% 211 votes

Credit cards and people who don't have jobs are not a good mix. The concept is actually quite absurd. Credit card companies have always used employment as adeterminingfactor when deciding who gets a card in the first place. So it would be interesting to read the rationale they now use to allow people to have cards when they largely do not have long-term employment.

The sad fact of the matter is that most people emerging from college will already be in debt to student loansfor years. If you add credit card debt to the mix then some of these poor folks will finally have college paid off by the time they are ready to retire. It's only natural for people to be hopeful that the education is going to pay off in a high paying job, but once again that isn't the norm. Most college graduates live at their income level and that means living paycheck to paycheck just like most people who don't have a college education.

But perhaps there is something more insidious about this whole debate and that is the motivations of the credit card companies, and to a lesser degree theuniversities. The credit card companies have been trying to tap into new markets. This is a ripe opportunity especially since this is a population that is young, energetic and that wants things. Get them hooked when they are young, and make them customers for life. The colleges are finding that with the costs of tenure they constantly have to have tuition increases. They are in danger of systematically pricing large segments of the population out of the college market if there isn't a way to make it easier for them to pay.

This is potentially the next savings and loan/dot com/home mortgage scandal. About every ten years people who are creative with financing figure out a way to make some short term bucks off of those who are NOT so savvy. It's just another massive transfer of wealth.

In the next ten years you will see a rash of ex-students who can't pay their loans because they are hit with ever increasing loan costs. How can credit card companies offer free money for four years without having to catch up on back interest sometime in the future? These ex-students will find the jobs will mysteriously never materialize that will pay them enough to meet the costs of their education and still have some money to live on.

Meanwhile, the colleges will have gotten their money, the lenders and investors will be making way above prime on the borrowers who can pay, and, guess what, the FED will step in to bail them out on the ones who can't.

Higher education doesn't need this, it needs more courses in economics.

Learn more about this author, Duane Craig.
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Below are the top articles rated and ranked by Helium members on:

Should credit card companies be targeting college students?

No
  • 1 of 40

    by Carol Gioia

    The presence of credit card company representatives at college orientations is a disturbing sight. Financial greed is the

    read more

  • 2 of 40

    by Erika Armyn

    From personal experience, I can assert that in many cases, credit card companies are dragging college students into a lifestyle

    read more

Yes
  • 1 of 26

    by Keen Johns

    The credit card industry is really big business, to be this successful a credit card provider has to know their client base

    read more

  • 2 of 26

    by t.haskett

    Yes, credit Card Companies should target college students. There are many reasons for this standpoint. In life the need

    read more

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