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In the "must do it now" hurley burly of London and New York, food is a necessary evil which detracts from the working day. The prevalence of such outlets as MacDonald's, Burger King, Wimpy etc. is testament to the fact that as a general rule, the British and the Americans do not know or care about what they are eating. They eat simply because they have to in order to live.

It is a truism to say that the French turn this philosophy completely on its head, and instead of eating to live, live to eat. MacDonald's is not unheard of in France, but does not attract the same popularity. A trip to MacDonald's for most French children I know is not an everyday thing, but a once in a while treat. Nor is a visit to MacDonald's in France the same as a visit to MacDonald's in the UK or USA. Marketing has instructed them that they must add a uniquely French element to their formula - which can be found in the fact that they offer good salad dressings or that their drinks menu includes wine.

Ask a supermarket employee in the UK where you may find anchovies. If they know they may grudgingly show you the correct aisle in which to locate them. Ask a French employee and you may be asked what you intend to use the anchovies for. You may be advised that a particular anchovy is better on pizza or that another is a better choice for adding to a salad. Food is part of the culture of France to the extent that even those who do not or cannot cook are still aware of what goes to make up their food, and are not prepared to accept second best.

Foods of France are regional, and different areas of the country are fiercely proud of their culinary traditions and local ingredients and knowledge. It is by no means uncommon to see a particular local speciality listed on a road sign indicating the location of a particular town.

To learn more - or to comment- about French food you have tasted, visit
www.channelhop.com a site for the English speaking visitor to France.

Learn more about this author, Colin Morley.
Click here to send this author comments or questions.

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