There are 12 articles on this title. You are reading the article ranked and rated #6 by Helium's members.
Predetory Advertising
I have come across some amazing banners promoting Firefox but this one takes the cake
[http://general.sc35.info/artl ists/firefox_eats_ie.jpg]
I have never seen such a predatory advertisement. I wonder what it would be like if brands all over did this in formal advertising.
In most adverts the competition is vaguely defined. take for example, say for bleach advert, the brand bleach is shown to be batter than another bleach in a plain unmarked bottle.
The depiction of Firefox here is by no means an exaggeration. Firefox has indeed taken a big bite out of the IE pie, whisking away a good many web users with its flexible and customizable browser.
Obviously this is not a formal banner, but what if it where. Would anyone be offended, would it be good for the market. Would it turn the marketing industry into a battlefield with axes and daggers? It does speak the truth. I noticed banks and supermarkets started to one up each other in comparisons of interest rates or prices of goods.
Learn more about this author, Diddy Fortyseven.
Click here to send author comments or questions.
Below are the top articles rated and ranked by Helium members on:
by Zaf R.
I've had this wild advertising theory for some time. It's so crazy it just might work. I target it towards retailers ... read more
by Tony Donell
Fortune cookie Spam I was on the beach enjoying the sunshine bounce off the deep blue Pacific Ocean at Morrow Bay.... read more
What first comes to your mind when you say advertising, to the layman, he would say he sees ads everyday on TV, in ne... read more
Daily newspapers have been trying for their entire lifespan to adjust to the rigors of business change, and the cycli... read more
by Paul Ashby
In the face of growing clutter of advertising messages Here's your answer! It is fascinating to see the myriad ... read more
View All Articles on:
An advertising method you won't believe!
Add your voice
Know something about An advertising method you won't believe!?
We want to hear your view.
Write now!
Cast your vote!
Click for your side. Must be logged in.
Featured Partner
National Center for Policy Analysis (NCPA)
The National Center for Policy Analysis (NCPA) has partnered with Helium, giving you the chance to write for a cause....more
hide