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What's so exciting abut the "nice guy"? Seriously, now I hear women say, all the time "all I want is to just find a nice guy". It is funny that I also hear men say, all the time "there's this girl I like, she says she wants a nice guy, well here I am, but she just wants to be friends." So what's up with that?

The title of this article is "Why the nice guy never gets the girl". So why is that? The girl is always saying she wants a nice guy. Usually she says that just after she breaks up with her asshole/jerk boyfriend...and just before she comes crawling back to him.

Here's the answer to the main question at point. Nice guys ARE what the girl wants. Period. That's it. No more. It is what she wants. But, the nice guy is NOT what she desires. She can love a nice guy, sure. But she lusts for the tall, dark, stranger, sitting alone on his motorcycle with his tattoos and attitude, and his overworked muscles.

So we all know why the nice guy doesn't get the girl. The real question here is what makes the bad boy so attractive? Here's why. The bad boy usually fits into the category of one of four male archetypes. Now these archetypes are basically a symbol of what a dominant or alpha male is, and are the basic root of what the woman is attracted to. These archetypes are the King(Wealth), the Knight(Stength), the Magician(Intigue), and the Poet/Musician(Intellect/Fame). They all have power, and are all dominant.

What makes these archetypes so attractive is that they are always in control of the situation. They can't be waived. Women want a man to be in control. They want him to lead. She is to follow. Like opening a door for her, helping her on with her coat, ordering dinner for her. It is doing things for her and being in control. Not to be confused with controlling(that's for the assholes).

They are mysterious. A woman knows that there will always be something new to find out about him. There is always a story or adventure hidden somewhere within him. She keeps coming back because of that. It builds a sort of emotional tension in her. She will always want to know more.

It is like the anticipation of unwrapping a present, not knowing what's inside. Creating emotional ups and downs. And a woman's attraction mechanism is based on emotions.

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