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Created on: December 09, 2010
9 Ways How NOT To Start A Business
A journey that begins with a wrong step seldom ends at the right destination.
Becoming your own boss has sort of gained a global appeal. These days many people start up their own businesses for virtually any reason. Somehow it doesn’t seem to count anymore what led people to go into business, going into business has suddenly become the new mantra of the 21st century. Obviously, there are several factors owing to this global trend some of which are; the emergence of the Internet, the unreliability of job security, the God-like attention given to successful entrepreneurs, the rise of the knowledge worker and so on. In the end, it’s not the number of businesses that are being started that matters, but the number of businesses that thrives.
Therefore, in this article I will be x-raying some of the ways how NOT to start a business so that in the end, you can have the right mindset needed to start a business. I welcome you to join me in this exciting journey and as you go through this unusual article I want you to constantly bear this in mind, failure in business is usually as a result of how you start. It is the beginning of a thing that often predicts the end. As always, I encourage you to share this unusual information with as many entrepreneurs as possible and don’t forget to share your thoughts and opinion in the comment box below. There’s no way you’re going to read this, without having one or two things to say; trust me, it’s just too unusual for you to keep quiet. J
Enjoy!
1. Don’t Start a Business for the sake of MONEY
Top on the list of reasons why people go into business is the strong desire to amass wealth. I have never known of a more ineffective way to think about business than this. As unpopular as it might sound, most business failures stem from this singular fact alone. Why? Because the moment making money becomes your primary focus as an entrepreneur, delivering value which is the foundation of effective business practice becomes secondary. And when this happens, no matter how great your business is, it automatically goes on a downward spin. Nothing kills a business faster than putting money first before adding value. So when next you’re thinking about starting up a business, I suggest you lose every possible thought about making money and focus entirely on delivering consistently superior value. Trust me, I’m talking from
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