by Jerome Espinosa Baladad

Created on: July 09, 2010

Carl’s Jr.’s brand, together with the Mexican-food favorite “Green Burrito,” has been familiar to its loyal customers who are based in the West Coast. The other main brand, Hardee’s with “Red Burrito" for its own line-up of Mexican food offerings,” is mostly recognizable in the Midwestern and East Coast of the US domestic market. In addition to its line-up of Mexican food, Carls’ Jr. carry charboiled burgers, fries, and “hand-scooped ice cream shakes and malts.” Both Carl’s Jr. and Hardee’s are owned and managed by the New York Stock Exchange’s publicly traded CKE Restaurants (CKE). Both brands appear and are strongly recognizable by their presence in at least 3,000 locations in 43 states and in 13 countries.

A quick glance on CKE’s website provides prospective investors and brave entrepreneurs with lots of helpful information in case they’re interested in acquiring a franchise with CKE. Carl’s Jr.’s franchise information overview shows the following:
1) Minimum financial requirements: Net worth of franchisee should be at least $1,000,000, with cash and near-cash assets of $300,000
2) CKE prefers that prospective franchisees to have “previous franchise or restaurant experience.”
3) Those seeking multi-unit development, CKE’s minimum will be for 3 restaurants.
4) There’s a development fee of $10,000 for each unit developed.
5) Schedule of franchise fees for each unit developed: $25,000 (first and second unit)
                                                                                                   $20,000 (third and fourth unit)
                                                                                                  

• 1
• 2
• Next Page >>