by B.J. Tolentino

Created on: February 20, 2010

The growth rate of your follower base on Twitter is a reflection how the community values your presence. At the same time, the quality of your follower base is a confirmation of how you're effectively growing it. These numbers are not only valued by tweeps but also by Google and other search engines. Their algorithms may continually be evolving, but what is clearer now is they're not just about numbers anymore. The quality of follower base is turning out to be more valuable than ever.

• First things first

Tweeps don't only notice you through your tweets but also through your profile page. Imagine yourself as an artist trying to create a work of art through your profile page. Every detail of your profile must merge into one coherent concept. Your personal information should include the “appropriate” photo, the URL link you wish to share with and the right Twitter background to wrap it up. It doesn't matter if you're incognito.

• Use popular keywords

A quality tweet contains a combination of popular keywords which are related to your interest. Think of Twitter as a large ocean of fishes; with you as the fisherman trying to catch the specific ones you like. These keywords are your bait which tweeps find by either manually searching them, using “bots” to auto-find them, or simply noticing them as they flash on their pages.

• Keep your tweets interesting

Many tweeps fall into the trap of being too self indulgent - either on their promotional efforts or projecting themselves. What works in real life works on Twitter. You can't just barge into Twitter feeling like a celebrity or a world renowned guru - unless you have a verified account to back it up! Mix up the “moods” of your tweets with funny insights, profound ideas and breaking stuffs. Be as relevant as you can be to the community without being obnoxious. Your followers will grow consistently if you're a "live one".   

• Tweets grow follower base

The more you tweet, the faster your follower base grows. The growth rate is proportional to the quality of your tweets. If you use keywords and key phrases effectively, then you'll also find out that your followers are of the same interest as you are. However, this is impossible to do on a 24/7 basis unless you use automation to a certain degree.

• Use "bots" to your aid

Automation softwares are also termed "bots". These are third party applications which do lots of automatic functions to

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