by Peter Pelliccia

Created on: February 13, 2007   Last Updated: May 08, 2007

Generating traffic to your blog is identical to generating traffic to your website. The one thing you have to remember is to get rid of any fear of spiders as in this situation they are your friend. There are many people in the world who live in fear of spiders, yet this does not apply to the Internet dwelling individual. Especially not to webmasters whose dream it is to be spidered by a Web Spider. These can also be called a Web Crawler or Web Robot or even a Spiderbot. The most famous of the Spiderbots is the Googlebot!

A Web Robot (or whatever you want to call it) is actually an automated program or script used by search engines to search the World Wide Web for new information, which is then passed on to its masters, and of course Googlebot's master, is the famous Google himself! This process actually has a name, Web Crawling. Once your site is crawled or spidered the spiderbot makes a copy of your pages, which is then processed by its master and indexed by the search engine in order to, provide fast searches.

Most webmasters/bloggers will do anything to have their site spidered, but it's a dream come true to be visited by the famous Googlebot. The trick is to get the bots to your site. For this you have to lay bait and this takes the form of SEO (Search Engine Optimisation) marketing. This is a pain for many young webmasters and involves many fruitless hours of searching to find all the techniques used by the experts.

The key here is promotion. You need to get as much exposure as possible. Join forums (I did another article here that goes explores the benefits of forums) and use your blog as your signature. Visit other blogs and leave comments, and usually you will get a visit in return. Join sites such as mylot.com, look for the right discussion and you could well do a plug for your blog without breaking any rules.

Use the right keywords in your headings that will attract the spiders. You can also highlight these words two or three times in your blog for emphasis. Try to swap links with other bloggers. Join sites such as technorati.com and feedburner.com. It's a little of everything that add up to making a whole. Good luck.

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