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Tips on using Facebook to publicize your business

by Mohd Fazlisham Nurdin

Created on: July 09, 2009

Facebook is a free-access social networking website. Users can join to get connect and interact with friends and other people.

Statistics has shows, more than 200 million active Facebook users and more than 100 million users are log on to Facebook at least once a day. Average of 5 billion minutes spent on Facebook each day worldwide. More than 35 million active groups exist on Facebook.

For the International growth, Facebook have more than 50 translations available on the site, with more than 40 in development and about 70% of Facebook users are outside the United States.

If you are able to turn 1% of the 200 million Facebook users to be your buyers or users which will make you is a Millionaire for instant. The problem is how to make used of those opportunities available in Facebook to cash?

Facebook Chat

Facebook Chat enables users to communicate in real-time without any additional installation and without having to create a separate buddy list. This feature is the most valuable way to publicize your business.

Besides just having a normal chit chat with friends, you should benefit it by tell them what you are doing and what your business are. It is advisable to tell it indirectly because most people don't like push into a sells talk.

Facebook Ads

Facebook Ads is an ad system for businesses to create a presence on Facebook, spread information virally and to target advertising to the exact audiences they want. Facebook Ads consist of Facebook Pages and Social Ads.

Based to the given statistic above, Facebook has more than 200 million users worldwide. This means you are have a very bright potential to be seen by more than 200 million people worldwide if you advertised your business, products or services on Facebook.

Decide whether you want to pay for clicks or pay for views. The minimum daily budget for CPC and CPM is $1.00 USD.

The current minimum CPC (cost per click) is $0.01. The current minimum CPM (cost per thousand impressions) is $0.02 USD for the Ad Space.

Profile

The Profile page contains all the information about users that their friends and people in their networks can see. Make used of profile page by adding your basic business background. Those information will indirectly will promote to publicize your business to your friends and groups.

Pages

Facebook Pages allows local businesses, brands, musicians, and all types of organizations to create a presence on Facebook for free. Users can interact and affiliate as a fan of a business

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