The Variety of Venues for Selling Arts and Crafts
Maybe you've been considering turning your crafting hobby into something profitable, but you're not exactly sure where to begin.
Making the decision to turn your hobby into a part-time job or career is the easy part. Figuring out how to sell your products may seem a bit daunting.
The variety of markets for handmade arts and craft items has grown tremendously in the last decade. Sold from a busy city shop, or from a remote mountain cabin, today crafts can be marketed from nearly anywhere.
First and foremost, don't be shy. Tell people you know that you have gone into the crafting business. Take pictures of the items, and if you have access to a computer, email the photos of your "product line" to friends and family. Business cards are inexpensive. Have some printed, and distribute them to your friends and acquaintances. Get the word out!
Do some research to find out about upcoming craft shows or sales in your area. Check newspapers for ads announcing sales, and make a few phone calls to community centers, schools, and shopping malls to find out if any of them have shows scheduled. For a flat fee, these types of sales generally rent space for you to display and sell your items.
Seek out area stores that may be willing to sell your crafts on consignment, or possibly purchase your items in bulk at a wholesale rate. Check with places such as boutiques, garden centers, beauty salons, spas, gift shops, resorts, cafes, coffee shops, or pet stores. Make an appointment to speak with the manager or store owner, if possible, and be sure to have a few of your products on hand for review. If the item is large, such as a piece of furniture, bring along a photo or two of your creation. It may be a good idea to bring along few samples of the materials used to complete your craft, such as a piece of finished wood or hardware for use as visual aid.
You may want to consider holding a boutique in your home for the sale of your crafts. Create a display area in a portion of your home or garage and invite guests. Background music while your customers shop, along with coffee and cookies may make them feel more relaxed and welcome. If you know other crafters, ask them to collaborate with you on the endeavor. The greater the variety and quantity of products, the more interest you will generate. Before you decide to have a boutique sale, be sure to check with your city for zoning ordinances regarding events such as this.
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