by Anton Stoutjesdijk

Created on: May 21, 2009   Last Updated: May 22, 2009

SEO article writing is a new functional art form. It appeals to two very different groups and the tactics used need to reflect the demands of both. Good SEO article writing appeals primarily to the web browsing public but only if well written and well targeted to the web browsers search preferences. Furthermore, SEO article writing needs to grab the readers' attention, engage the customer's thirst for knowledge and deliver satisfactory answers within just 500-600 words per article.

SEO article writing is both technical and creative. Here are the steps necessary for really great SEO article writing.

First, you identify the topic phrase or keywords used by your target audience. For instance you want to bring 'long-life' bulbs to the buying public. 'Long-life' then becomes the keyword you need to use in several key places throughout your article. But we want to dig a little deeper here...

Secondly, in the SEO article writing process, make a list of words that relate to 'long-life' and 'bulbs'. These words should be ones that ordinary people use all the time to describe them. This is an essential aspect of SEO article writing because these words are those that your potential site visitors will type into the search engines in order to find your website. So how about 'eco', 'compact fluorescent', 'lamps' and 'lighting' etc.

Thirdly you should do keyword research. It doesn't take long with the aid of comprehensive research tools such as 'Wordtracker', 'Wordze' and 'Keyword Discovery'. If you like the free options the above programs occasionally offer free trials or try 'Google Keyword Tool'

Fourth, write a list of topics you believe would interest your audience. Then choose several and get writing! Consider all the angles you can use that relate to your topic or industry, think about common questions being asked by your audience and answer them in your article, consider providing information that your audience and potential customers would really want to read or would find particularly interesting so as to shed enlightenment and entertainment onto your articles. Typical SEO articles should be between 500 and 600 words. More than that, you're wasting your time writing, readers have a short attention span.

Review your SEO article and work in naturally those keywords and collocation phrases. Ensure your sentences link together and make sense. Make sure you only use one keyword several times in the article and once in the heading. People used to say 1-3% - The search

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