by Gordon Hamilton

Created on: April 05, 2009

Helium on the face of it has much in common with a blog. It is a site to which - in order to utilise it effectively - we as writers have to write fresh, original, quality material on a regular basis. It is a site which will over a period of time provide any reader tracking our "postings" with a wide overview of our thoughts, beliefs and opinions. It is a site which is capable of earning us a very respectable financial return in exchange for the investment of our time and effort.

Helium, however, is much more than any blog.

Helium is an article writing site in its purest form. It allows writers to write to virtually any subject which they believe themselves capable of and rewards them in a great many potential ways for doing so. To view Helium simply in this respect, however, is to avoid so much as scratching the surface. If we examine Helium in depth, we will find that it is and offers so much more, not just to the article writer, but to the casual Internet browser, the person seeking information on any given subject and to those with a simple thirst for knowledge alike.

If we consider what a blog is and how we best go about optimising a blog, we can not fail to arrive at the conclusion that in order for any blog to know its greatest level of success it has to subscribe to but one, very specific subject. This is for several reasons. It has to reduce its competition in the search engines in this respect, it has to do likewise in any blog directories it may be submitted to and it has to attract a regular readership of loyal followers who are interested in its subject if it is to become "sticky." This is something which restricts the blogger considerably not only upon the subject to which they can write but also in the amount which they can write as any subject as a finite amount of available material.

Helium, however, affords the writer the opportunity to write on subjects as diverse as sewing and nuclear physics, cooking and pet care, or even worldwide travel and working online from home, all without in any way compromising the writer's overall presence upon the site. This is because Helium allows its writers to benefit from each and every article the write in the way in which a blogger can benefit only from the performance of their overall blog.

It should therefore be possible to see that although we may perhaps compare each individual article a Helium writer writes for the site to an individual posting on a blog in certain respects, the bigger picture at Helium is much greater and far more beneficial to the writer than any blog or semblance of such yet devised.

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