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income. With this said, when a reader comes to your blog, you want it to lead into a conversion; signing up with one of your affiliates or subscribing to your mailing list. Make sure your content helps direct them where you want them to go. Conversions and your blog's conversion rate are key to your success.

Advertising

Monetizing your blog is a good step for beginners. There are a variety of ad networks that will allow bloggers to place ads on their site to generate a little extra income. The most well-known service is Google AdSense. However, don't be afraid of spreading out, other highly regarded networks include: BidVertiser, Konterra, AdBrite, as well as a host of others. Do your research beforehand. Keep in mind that ad placement and tweaking are not only recommended but essential to maximizing your ad click-ratio. Once your blog is established, take some time to optimise your click conversion rate; it could be anything from a different border color, different placement, to fine-tuning the advertisements that appear. Once you begin reaching the upper echelons of blogging and are making a steady stream of income, don't be afraid to experiment and try selling ad space directly to a publisher monthly.

Don't forget affiliates and niche affiliate marketing. Like advertising, being able to convert leads by having them sign up or purchase products through your affiliates is a great way to boost your blog's earnings.

Promotion

Ensure your blog is SEO optimized, this will aid in boosting how high your blog shows up in search engines. Join link networks and consider creating linkbacks on popular social news sites such as digg, reddit, and stumbleupon. Social networks like Twitter and Facebook are immensely powerful tools to help enhance your blog's marketing opportunities if used correctly. They allow you to connect with people easily and has the added bonus of viral marketing. Never forget mailing lists; everyone has an e-mail and they are one of the quickest and easiest ways to update your readers and convert leads. Not everyone will know how to work an RSS feed, but everyone will know how to access their e-mail.

Lastly, be patient. Blogging takes a long time to set up and start generating revenue. Typically most blogs don't start earning for 6 months to a year, it all depends on your writing skills and your marketing skills. If you really want to generate steady income from your blog, look beyond the half-cents you get from page-views, learn about internet marketing and find your middle ground between blogging and marketing. The truth is, it's a long road, but can be immensely reward if you have the patience to stick to it.

Learn more about this author, Courtland Low.
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