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Promoting your writing on the Internet

by Gordon Hamilton

Created on: February 15, 2009

Being successful writing on the Internet is a very different concept to being successful writing in a conventional sense. Writing paper based articles, essays or stories involves sending them away for publication and thereafter essentially forgetting about them in a practical sense. It will be others who undertake the business of getting them in to print and thereafter promoting them in an effective fashion. This can therefore be a serious pitfall for the writer who wishes to switch to writing chiefly online.

Writing online can involve payments for our work of a very different structure to payments received in conventional writing. Very often, payment will be received either exclusively or partially dependant upon the number of page views our written material receives from around the Web. The site upon which our work is hosted will of course promote us and our articles to the best of their abilities in the interest of all parties but likewise there are a number of ways in which we can do so to further boost the number of page views and our own income.

What we essentially have to do is scatter as many links to our articles around the Web as possible. The quickest and easiest way to begin this process is by submitting them to bookmarking sites such as Digg, Reddit and Delicious. This can potentially drive a lot of traffic our way when other users of the sites come across our links. Make sure that you therefore describe them very succinctly and tantalisingly. It is up to you to tease people almost to click on your link but make sure that you stay relevant!

We should then post links to our works on the pages of social networking sites such as Facebook, Bebo and MySpace. Include them in your profile on these sites. Join groups on the site if applicable. Make as many friends as possible on the sites and be active on them to encourage others to want to view your profile and hopefully click upon your links.

If you have a blog on your writing, remember to include links and short posts about what you write and what value it will provide to visitors to your blog. If you do not have a blog relating to your online writing, it is something which you should look at starting as soon as possible. Blogging is one of the most effective tools on the Internet in a whole variety of ways - don't underestimate its power and thus miss out.

Build yourself a presence on such sites as Squidoo and Hub Pages and create what are effectively mini websites on same. These sites are superb traffic magnets and if you include on them links to your relevant writings elsewhere, they can prove extremely beneficial indeed.

I hope that you will take at least some of these suggestions on board and that each of them provides you with an increase in page views and revenue.

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