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Are television commercials deceiving us?

by Ryszard Krasowski

Created on: November 09, 2008

WHO IS TELLING THE TRUTH?

It took quite some time for me to realize that I was barking up the wrong tree complaining about commercials on TV. At the beginning, these thirty seconds "movies" put in the segments of four or five minutes were very convenient. I had time to go to the bathroom or to make a cup of coffee. But after a while they begun annoying me and getting on my nerves. The every evening quality time was shattered into pieces that, even if I tried hard, I was not able to put them back together. Cursing at people who made my life miserable, I wanted to do something to ease my pain. But in vain. Whoever I talked to agreed with me that there was a problem but at the same time it seemed that nobody was trying to even make a slightest effort to find any solution to that problem. People got used to it. They put up with something that they did not like. Their hopelessness bothered me and very often I was asking myself why. If you do not like something, fight for a change. Voice your opinion on something that you pay for. It is your money you spend and it is your right to spend it the way YOU want. After all if you go to a store to buy something and you do not like what you see on the rack, you do not buy it. You go to another store. If you are not happy with what you see, even if a shop assistant assures you that this is it what you were looking for, you tell him to go to hell and you look for something that YOU like. It seems that people rely on something that it is delivered to them on the silver platter and it does not bother them what it is. The difference between stores and TV companies is that that although all stores have the same kind of merchandise, people have a choice to choose what is best for them. Unfortunately there is not much choice in getting the best TV provider. There are only two or three of them in the area where you live. All of them promise the best service in the world with countless amounts of channels but it appears that all of them deliver the same junk called commercials.

So I hated them. But then, looking closer at those Oscar winning short movies, I realized that it were not them that made me so unhappy. It appeared that everything between them was causing my frustration.

America is a beautiful country with happy people living happy life. At least all the commercials try to make me think this way. But as soon as a commercial ends the whole happiness bursts like a soap-bubble.

I see smiling faces of those who, after using a drug

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