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The history and appreciation of art for the uninitiated "mass market"

by Marta Allison

Created on: October 09, 2008   Last Updated: October 21, 2008

Owner of the Albreu Art Gallery, Tom Head, once wrote, "After having been subjected to art the better part of thirty years, I've gained comfort in my ignorant realization that it is exactly what I make of it and no more".

I love this quote coming from a man of many years of experience enjoying art, appreciating artists and their works and promoting art to the public.


I can think of no better words than those of Mr. Head to prepare for a trip to the art museum.

If you are feeling a bit intimidated , please don't.
Many people think they need formal art education, or extensive knowledge of art history and the lives of the artists. Some think you can't enjoy art unless you can properly identify it's classification, or the era from which it came. That could not be further from the truth. Have you ever looked at a flower and commented on it's perfection and beauty? Have you ever been impressed by a pleasing table arrangement? Have you ever complimented a person on their attire? If your answer is yes, you have everything it takes to view and appreciate art. All it takes is a positive attitude, curiosity and an open mind.

When vacationing on your ship you have the enormity and panorama of ocean views when you come closer to port. One of the first urges when you see something of that nature is to photograph the scene so you can enjoy the experience over and over. It's a way of sharing the excitement and spectacle with your family and friends and co-workers. Seeing new places becomes part of the richness of our lives. It is fun, memorable and thrilling. That picture you just took is art! When you looked at your first grader's interpretation of a dinosaur , you giggled, had a twinge of love and pride and asked him about the dinosaur he drew. You were experiencing art appreciation.

Art surrounds you from the design of your travel ticket, to the travel brochures, signage, magazines, television programming, books and film. Industry spends a fortune on advertising which is made to evoke a desire in us to purchase their products, be it food, clothing, cosmetics, travel packages and the like. Rarely do you find an ad that does not contain art in some way, shape or form. Many businesses are in existence to find out what pleases people. What colors do most prefer in this product? What styles and colors are popular for the upcoming season? What shapes are pleasing for infants, toddlers, and small children? How can we make our hotels and restaurants more welcoming, inviting and create

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