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QVC

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QVC is by far the best shopping network on television. I have watched both QVC and HSN for a number of years. I have purchased items for use around the house and for my mother. The network has excellent customer service. While HSN does a nice job presenting their products, there is no comparison to the creativity and studio presentation of QVC. There are several factors that make QVC the better shopping network and I will describe each one in detail.

The first reason has to do with the program hosts. QVC does an excellent job at evaluating on-air talent and the hosts do their job extremely well. They are much more personable and funny than the HSN hosts. While some people may think that talking about jewelry or clothing for three hours is easy, I'm sure the program hosts would tell you otherwise. There is much preparation that goes on behind the scenes to make what they do look so easy. Each of them has the unique ability to establish a connection with their audience. Watching them feels like you are listening to someone you know (a mom, a parent, etc). Who does not like Mary Beth Roe? She is warm, likeable, friendly and absolutely beautiful. Moms out there can relate to Mary Beth's stories about her husband, children, etc. Who doesn't laugh at the offbeat personalities of Lisa Robertson or David Venable? Even when they have a new host starting out, or the hosts make a mistake, the callers offer them encouragement. I remember catching a show where Mary Beth Roe and Steve Bryant were presenting china. I believe one of them was talking about how the manufacturer was very reputable, so these were dishes that would last a long time. At that moment, Steve accidentally dropped a cup and it broke on the floor. They both kind of smiled about it because although this was unintentional, anything can happen on live TV. The viewers want newbies to do well and offer praise to their favorite hosts when they call into a particular show. If the program hosts were not likeable, not too many people would be watching QVC. They have the best on-air hosts.

The second reason would be product selection. QVC offers products for just about everyone. I'm a Star Wars collector and that is how I originally started watching QVC. I remember watching Steve Bryant and Steve Sansweet present Star Wars merchandise. HSN has good products as well, but QVC seems to have the superior quality and brand names. They have top jewelry and fashion designers. Top brands like Dell, Susan Graver - even Junior's

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