by John Sprague

Created on: July 29, 2008

Define Your Website Objective
Once you have defined the purpose of your website and what you intend to accomplish, you can now build the power house. You need to know your product and the audience you want to attract to it. It is an incredible marketplace online so you better get started fast. With all the increasing competition out there, just step up to the plate. First, don't over spend and skip the mistakes that other people already make. Put your enterprise on a solid foundation. Know what you want and who you are. Always use your unique skills because for that, you have a great advantage. Thank heavens you don't have a clone! :). Let's avoid our worst competition and get down to business.

Website design needs to be relevant to your site. The pages need to be organized with your targeted market as your primary direction. It must have a pleasing appearance and be user friendly. The information that resides there should be pertinent to the product you are promoting. Your text and images should be arranged in an organized matter.
Your first page is known as your home page or landing page and should introduce visitors to the product you promote or sell and welcome them in. In this page, you will insert keywords and practice search engine optimization because this is how you will pull in your potential customers. First you need to understand the characteristics of the audience you plan to draw into your website. If you understand who they are, then you will know the right hook you need to reel in the big fish that will devour your product. Bait and wait and you can plan to profit from your carefully arranged efforts. Try to make your page text and image relevant to your product and flow easily together with a common goal.

Since you are unique and an interesting person, you will write articles about your experiences or special acquired knowledge about a particular subject. Everyone has something that they know more about than anyone else. You are no different because no one else has walked the same steps that you have. You have experiences different than anyone else. We all do, for that matter. You may be a great cook and have some really good recipes, for example. I know you probably have experiences at school or college, vacations, sporting events and family life that you can write about. If you're not a good writer, you can always use the articles of other friends or individuals. There are plenty of articles online that you can use on your website. Just give

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