YouTube is the Google of the Internet Video world. YouTube has gone where no man had gone before in 2005; to a video heaven on earth where anyone with a cell phone, video camera or webcam can post his or her video on the Internet for the entire Internet world to view.
And viewed we have. From the rock band Ok-Go's internationally famous, simplistic action video of "Here We Go Again", to "The Laughing Baby", millions upon millions of people have watched videos that have made regular people, like you and me literally famous overnight. Considering that almost everyone wants to have their 15 minutes of fame almost everyone is hopping on YouTube and other web casting sites, to gain some form of recognition, or just worldwide fame and fortune. If the creators of YouTube can become wealthy beyond their wildest dreams why can't it happen to you?
Here are five Broadcasting Tips for creating a stand out from the crowd ,YouTube video:
1.BE CREATIVE! Do something different, but not radically drastic. Try doing something clever before creating the video of a lifetime. You don't have to take your clothes off to seduce a nation like so many video creators have been doing. It's kind of like creating the zing without giving them the zang. Certainly it is a true art form to tease an audience, and that doesn't mean throwing off all your clothes to do it. Ok Go made one of the best rock videos of all time for YouTube and cable access, and millions of people viewed this video because it was a very original video. It was clever and creative, and very simple.
2.PLAN YOUR VIDEO BEFORE FILMING IT. Plan the entire video, before filming starts so that you know where you are going with it. Scrip it out for everyone to follow on paper so that all the people involved will know what they are supposed to do. Then you will have a cohesive, flowing product to work on, that will produce the powerful results you are looking for.
3.NO JIGGLY CELL PHONE CAMERAS PLEASE! How many people have shot video of themselves with a cellphone? You know what I mean. The videos where you can hardly hear anything, and the picture looks like the person is in a dark room. Set your video apart from the pack by utilizing a more expensive video camera. Utilizing two cameras and then editing the material together can be another option that gains you instant recognition or a really great job working for a film production company.
4.WORK IT BABY! Let your true inner personality shine through the camera and grab people on the other side. YouTube is not the big time, but just think how many people you can reach with one video-millions. Smile, tell jokes, and engage your audience. Give people a reason to view your video. It could be a very simplistic idea that gets millions of hits, with you showing the incredible charisma, and charm you are known for. And if you aren't a natural ham, work on it before you switch on the camera.
5.FIGURE OUT YOUR TARGET AUDIENCE. Before turning on the camera and creating a script, and working out a plan, figure out who you want to reach with this video. Ask yourself these important questions: What is the video about? Who am I trying to reach? Do I want to make money from this video? Is this an advertisement or promotional piece for my business? Who am I targeting with this video? You don't want people to dismiss your video as being just one in a million. You want it to stand out from the crowd and get a positive reaction.
Figure out all the behind the scenes planning before filming starts. Then you are on your way to creating a video that has the potential of reaching millions of online viewers. Come up with a great idea like they created on Saturday Night Live, with one of their most viewed YouTube videos ever, "I Need More Cowbell." And you could be an overnight sensation.