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As healthcare organizations utilize and understand the synergies of technology and software as it relates to improving the bottom line and efficiency of their respective organizations; I've often wondered as a health care provider, what the consequences of the utilization of data derived from business intelligence platforms, as it relates to understanding what motivates physicians and other health care providers decision making process for clinical care and clinical outcomes.

Moreover, the health care industry has become increasingly complex (increased regulatory) and competitive (market share), especially during the past ten years. This is primarily due to an advance in medical technologies and therapies which have addressed a consortium of pathologies. As this positive trend in health care technologies increases, consumers should expect insurance plans, health care providers, drug companies and pharmacies to compete diligently for your [respective] health care dollar. In my opinion, this is the driving catalyst to why the utilization of Business Intelligence (BI) has gained traction in the health care community.
"Business intelligence (BI) has two different meanings related to the use of the term intelligence. The primary, less frequently, is the human intelligence capacity applied in business affairs/activities. Intelligence of Business is a new field of the investigation of the application of human cognitive faculties and artificial intelligence technologies to the management and decision support in different business problems see ( BI as a cognitive capacity)."
The second, which is the subject of this article, relates to the intelligence as information valued for its currency and relevance. "It is expert information, knowledge and technologies efficient in the management of organizational and individual business. Therefore, in this sense, business intelligence is a broad category of applications and technologies for gathering, providing access to, and analyzing data for the purpose of helping enterprise users make better business decisions. The term implies having a comprehensive knowledge of all of the factors that affect your business. It is imperative that you have an in depth knowledge about factors such as your customers, competitors, business partners, economic environment, and internal operations to make effective and good quality business decisions. Business intelligence enables you to make these kinds of decisions."
A specialized field of business

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