1 of 1

Write now Article Tools

Page 2 of 2

other people to help you out with a question.

Why get involved?

In Asia alone, 3,733,783,474 people are online. This is 56.5% of the world population. This is an interesting statistic since most of the control of Web 2.0 actually originates from the United States. In North America, 334,659,631 people go on the internet - roughly 5.1% of the entire population. (source: http://www.internetworldstats. com/stats.htm)

Roughly 10 percent of the world's population - that is 627 million people, have shopped online at least once. This information is from a study done by AC Nielsen in 2005. That was three years ago. Can you imagine the numbers today?

According to Technorati, a widely popular internet community, there are currently about 50M blogs. 175,000 new blogs are being created everyday. Blogs are being used for all sorts of occupations in all sorts of disciplines. Blogs have been used to share knowledge, promote a person, product or service, or even get help. In ourukrainianjourney.blogspot.c om - a mother of an adopted Ukrainian boy seeks financial help for her new child's needs. Even Martha Stewart is reachable via comment and click - at blogs1.marthastewart.com. Aside from this, the unstoppable growth of the information which cannot be recorded as it occurs on tangible books, is recorded in the blogosphere.

Message boards are affecting our opinions more than ever. One interesting message board I found is http://forums.enturbulation.or g - a forum formed by a group as an act of activism against scientology. There's various forums where people can seek help in every field of work or field of interest - like ehealth forums and elancetalk.com. Omigli.com is a great search engine where you can type in any keyword and find a chunk of message boards about any topic.

And finally, getting on the bandwagon of Web 2.0 is important because of the viral nature of Web 2.0. Hence you have the terms viral marketing, word-of-mouth marketing and guerilla marketing. If you post anything funny, sexy, or pyrotechnic on youtube for example, (the three main baits of marketing) on the net, your bound to get at least a thousand hits. Digging a news story on digg.com puts it out there for other surfers to quickly find. Several companies have taken the viral route in marketing and advertising. Check out a collection of funny viral ads at http://www.funnyplace.org/. Now anybody can be a star on youtube - and potentially be unraveled talents if ever that wandering producer hits you up and takes an interest. Creating a buzz about yourself or your product is simpler than going to an ad agency and paying big bucks, and might even have more profitable returns.

Now that you're convinced (I'm claiming this) that Web 2.0 is the way to go, how do you start? Start putting your favorite keyword and adding "blog", "forum" or "messageboard". Then click and socialize to your heart's (or finger's) content. Jumping on the bandwagon has never been so beneficial, and enjoyable.

Learn more about this author, Liza Abigail Copuyoc.
Click here to send this author comments or questions.

• << previous page
• 1
• 2

Add your voice

Know something about The unseen frontiers of Web 2.0 marketing?
We want to hear your view. Write now!