Results so far:
| Yes | 59% | 39 votes | Total: 66 votes | |
| No | 41% | 27 votes |
Yes, Quixtar is a legitimate business. Quixtar or Amway Global is a Multilevel Marketing Company (MLM). Quixtar is accredited through the Better Business Bureau. Amway Global is active in over seventy countries. It is relatively inexpensive to become an Independent Business Owner (IBO) and is a business that can be operated from home. Many business franchises require thousands of dollars investment to open a shop. Amway launched Quixtar in 1999 to provide IBOs with the power of Internet selling. E-Bay is a very successful Internet business and Quixtar wanted to benefit from this business model.
Quixtar is an attractive business opportunity for the unemployed, a parent who wants more hands-on time with children, or someone looking for supplemental income. Unfortunately, most people have been invited to an Amway business presentation and don't ever want to be involved in the circle and down line hype again. Many think that Quixtar is a pyramid scheme because of the emphasis on recruiting others to recruit others to make money passively through recruitment. No one will make money in the Quixtar/Amway Global network through recruiting alone. Those who expect to make a lot of money quickly through passive recruiting will become disillusioned quickly and drop out the first year.
To truly make money through Quixtar, it is necessary to sell some of the product. Amway produces more than four hundred products so it is easier to sell product than in the early days of the business when there were only two products to sell. If you develop a customer base of ten to fifty people, you can make $100 to $200 income per month by working the business part time. Of course, you should use the products you wish to sell yourself so that you can demonstrate their effectiveness. It is better to specialize in product sales that will generate repeat sales such as Artistry Cosmetics or laundry soap. Artistry Cosmetics are more expensive than drug store and discount store cosmetics but are competitive with department store cosmetics. While the laundry soap seems expensive at first, it is concentrated. If the customer follows the usage guidelines, he can save money and the environment by using less soap per laundry load. If you are not comfortable selling, then Quixtar is not the business for you.
The Quixtar Internet concept makes it possible for any IBO to have a Web page. The Web page facilitates easy ordering for customers. Amway Global only sends potential customers or business recruits to IBOs who maintain a certain level of sales. This makes the Quixtar business legitimate and provides incentive for Quixtar IBOs to find real customers to ensure the required sales to benefit from Amway referrals.
Learn more about this author, Helena Whyte.
Click here to send this author comments or questions.
Quixtar and other multi-level marketing schemes often tend to draw strong emotions from people, either a person is an avid supporter or they think these systems are a total rip-off, and there's not much of a middle ground. It appears that a group of Quixtar individual business operators (IBO's) and other Quixtar supporters have gotten tired of all the people who tell them they do not want to sign up for their multi-level marketing scheme because of all of the information on the internet which suggests that affiliating with Quixtar might not be the best way to make extra money. This group has developed an information-warfare campaign on the internet and are actively working to discredit and criticize journalism which does not further their cause.
For the uninitiated, Quixtar is a marketing company which markets products for affiliate companies by using a massive network of individuals, called individual business operators (IBOs), who are recruited by other individuals who are IBOs. Each business operator which refers another member to the company receives a bounty on the sales of the person that they refer. You'll often see these pitched at convention centers in hotels. There's nothing wrong with the business model itself, however some of the higher-up IBOs make much more money on selling motivational and sales-training material than they actually do in Quixtar sales, and many IBOs use inflated numbers and misrepresentations of the company to get new IBOs to sign up.
I first became suspicious of this campaign when I started my new blog called American Entrepreneurship. It's a new blog so the traffic it is receiving is relatively low. I wrote a couple of articles about Quixtar which did not portray the company in a very positive light, and although there were only 50 unique visitors the entire day it was posted, it somehow had 3 comments, all which portrayed my arguments as disingenuous and incorrect. I took a look further at my tracking statistics through StatCounter.com and reviewed the referring URLs, or the sites that my readers were at before they clicked through to my site, and found that these Quixtar supporters have created a web-application which searches for new articles about Quixtar so that they can quickly respond to any new article which comes out and does not portray them in an extremely positive light.
My tracking software also told me the day that I wrote that article I received 17 unique visitors from Google's Blog Search which all were looking for articles about Quixtar and IBOs. Receiving that many visitors from Google is a common occurrence, but on a relatively new site it should maybe be 2 or 3 a day, and certainly not all using the same keywords to search by.
No one can be sure what the extent of this information warfare campaign is yet, but it is happening. Articles written about Quixtar in a negative light are always criticized in the comment and often company supporters will write articles on pro-Quixtar blogs such as TheTruthAboutQuixtar .com that attempt to rip-apart articles and authors which do not support their message.
Learn more about this author, JQ Adams.
Click here to send this author comments or questions.