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Sheree Zielke

ABOUT ME (Professionally): I am a 50-something world traveler, writer, digital camera teacher, and photographer. ...more

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Trade Shows

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Trade Shows
Trade Shows : Trade shows: What's the ROI? Trade shows: What's the ROI?

by Allen Teal

The short answer to what's the ROI is to say, "How much will you clear." Asking about how much profit will be made is the key to any business. No matter what you do or sell, if you don't have a net profit, you won't be in business for long. Return on investment is a little trickier. It's not just about ending with a profit when the day is over. The percent of profit is important too. ... read more

Trade Shows
Trade shows: Pick your employee attendees carefully

by Chris Mcclure

When choosing Trade Show attendees from your employee base, the following factors should be considered: 1. Choose someone w... read more

Trade Shows
Creating a trade show coordination binder

by Denise Dreyer

If you work in the field of Trade Show Marketing, you know that the hardest part of preparing for an event is staying organized... read more

Trade Shows
Trade shows: Early-bird bookings save money

by Belinda Youlten

Booking early for a trade show whether you're an exhibitor or an attendee will give you financial savings. Trade shows are o... read more

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